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Monetizing IoT: Show Me the Money! | @ThingsExpo #IoT #InternetOfThings
The question is, ‘how do I make money in IoT?’ while differentiating yourself in lasting fashion
By: Elizabeth White
Oct. 15, 2015 01:00 PM
Monetizing IoT: Show Me the Money
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you'll make money - not just create innovative products.
With hundreds of new products and companies jumping into the IoT fray every month, there's no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team."
So, the question is, ‘how do I make money in IoT?' while differentiating yourself in lasting fashion. And with all of this competition, how do you ensure you can still differentiate yourself and not get disrupted, disintermediated or out-innovated by competitors within your current industry - or an adjacent sector.
In his session at @ThingsExpo, Chris Kocher, Managing Director at Grey Heron Venture Consulting, will help you:
Chris is a founder and managing director of Grey Heron, a venture acceleration consulting firm. He has worked with investors, CEOs and executive teams to help build winners and grow long-term value. Along the way, Grey Heron has worked with more than 100 companies, built breakout category leaders, helped raise over $500 million, and supported multiple advantageous exits. Clients range from early-stage startups to Fortune 500 firms including Apple, Cisco, HP, Oracle and Visa.
Previously, Chris was a VP/GM at Symantec with complete P&L responsibility for a business unit where he doubled revenues. Earlier in his career, he spent 10 years at HP in management roles at several divisions where he helped pioneer HP's first laser printer, its initial personal computers and early independent software vendor (ISV) partner programs.
Much of his work has focused on helping companies with breakthrough technologies and platforms translate them into compelling value propositions to achieve rapid adoption in evolving markets including: IoT, SAAS, cloud, big data, analytics, on-line video, digital media, ecommerce and adtech.
Chris earned his MBA from Columbia University in marketing and international business and his undergraduate degree at Princeton.
Register FREE Before Friday! ▸ Here
The World's Largest "Internet of Things" Event, November 3-5 at the Santa Clara Convention Center!
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, California. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be
Delegates to @ThingsExpo will be able to attend four separate, information-packed tracks.
There are 45 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.
Join @ThingsExpo conference chair Roger Strukhoff, November 3-5, 2015, for three days of intense IoT discussion and focus.
@ThingsExpo 2015 Silicon Valley
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Cisco Keynote: The Internet of Everything: Seizing the Opportunities
Converging digital disruptions is creating a major sea change - Cisco calls this the Internet of Everything (IoE). IoE is the network connection of People, Process, Data and Things, fueled by Cloud, Mobile, Social, Analytics and Security, and it represents a $19Trillion value-at-stake over the next 10 years.
In her keynote at @ThingsExpo, Manjula Talreja, VP of Cisco Consulting Services, discussed IoE and the enormous opportunities it provides to public and private firms alike. She also shared what businesses must do to thrive in the IoE economy, citing examples from several industry sectors.
Microservices & IoT Power Panel at @ThingsExpo New York
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetić, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.
Containers & Microservices Expo to Be Colocated with @ThingsExpo Silicon Valley, November 3-5, 2015 at the Santa Clara Convention Center, CA
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
Microservices focuses on the business and technology of the software architecture design pattern, in which complex applications are composed of small, independent processes communicating with each other using language-agnostic APIs.
Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda.
Rather than just stuff an OS into a container, for example, developers and deployers should consider a spectrum of microservices and what they can do.
@ThingsExpo Named the World's Most Influential IoT Media Brand
@ThingsExpo has been named the Top Most Influential Internet of Things 'Media Brand' by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.'
Onalytica analyzed Twitter conversations around the IoT debate to uncover the most influential brands and individuals driving the conversation.
Intel and Cisco have been named the world's most influential IoT brands, followed by SYS-CON Media's global IoT event, @ThingsExpo as the world's most influential IoT media brand. [continued]
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IndependenceIT, Infor, InMage, Innodisk, Intelligent Systems, Isomorhpic , ITinvolve, iwNetworks, Ixia, iXsystems , Jelastic, Kintone, KOTRA , Liaison, Litmus Automation, MangoApps, Matrix.org, MediaTek Labs, MetraTech (now part of Ericsson), Microsoft, Navisite, Net Access , Nimble Storage, NuoDB, Inc., Objectivity, OMG, Open Data Centers, OpenCrowd, Optimal Design, Oracle, OutSystems, Parasoft, Peak10, Peer 1 Hosting, PluralSight, Plutora, ProfitBricks, PubNub, Quality Technology Services , Quantum, Qubell, RackWare , Rancher Labs, Red Hat, r-evolutionapp , RingStor, Robomq.io, SafeLogic, SAP, ScaleMP, Seagate, Secure Infrastructure & Services, Sematext , SendGrid , Serena Software, Sherweb, SimpleECM, Site 24x7, Smartvue Corporation, SOASTA, SoftLayer, an IBM Company, SoftwareAG, Soha, Solgenia, SPAN Systems, Spirent, StackIQ, Stateless Networks, Storpool, Stratogent, Stratoscale, Supermicro, SUSE, Tau Institute, Telecity, Telehouse, Telestax, The New York Times , The Vision Times, TierPoint, TMCnet, Transparent Cloud Computing Consortium, Tufin, Ulunsoft, Utimaco, VASCO Data Security, Veeam, Verizon Enterprise Solutions, Vicom Computer Services, VictorOps, Virtustream, VITRIA Technology, Vormetric, WHOA.com, Will Jaya, Windstream, WSM - Website Movers International, Zentera Systems, Zerto.
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